What are architectural renderings?
Images that are generated by a computer using three-dimensional modeling software or other computer software for presentation purposes are commonly termed "Computer Generated Renderings".[1] Rendering techniques vary. Some methods create simple flat images or images with basic shadows. A popular technique uses sophisticated software to approximate accurate lighting and materials. This technique is often referred to as a "Photo Real" rendering. Renderings are usually created for presentation, marketing and design analysis purposes.
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